Our history goes hand in hand with the Internet's. We were born in 1995 as SAPO - Serviço de Apontadores Portugueses (Portuguese Link Service) at Aveiro University and quickly took the lead in technological innovation and digital content.
A million people visit SAPO on a daily basis, representing more than a third of Portuguese online users. We are the main Internet destination in our international footprint, having built that leadership together with prime content partners and the support of a loyal audience.
SAPO's homepage mirrors this history. More than a portal, it is the meeting point for services, information and entertainment for Portuguese-speaking communities.
This is SAPO's new logo. It is the new embodiment of our brand values, bringing it towards a more digital, edgy look that echoes our focus on online media.
The geometric purity of our new logo mirrors our focus on the constant evolution of user experience in all SAPO services. Our goal is to simplify and improve them to enhance usability, availability and closeness to our users.
Made by SAPO is a marque for the products we develop for customers and partners; an assurance of commitment, quality and cutting edge technology.
The SAPO brand is nearly two decades old, and is a household brand for Internet services, content and technology in the geographies we operate in. We are a global brand in the Portuguese-speaking Internet, and an international innovation and technology powerhouse.
Our core values are modernity, innovation, technology, flexibility and disruption.
...being part of the best Internet team in Portugal."
- Celso Martinho, founder.
Working at SAPO means taking part in a constant interchange of ideas about all the experiences we provide to our visitors.
Teamwork and mutual support is the norm at SAPO - everyone is free to take action to make things work.
We know how important it is to be able to take the time to focus on a challenge in a welcoming environment.
Our customer support team is always ready to help our customers and answer any questions about our services and partnerships.
Our teams make it their highest priority to provide our local audiences with relevant news and information on a daily basis.
SAPO has teams from Angola to East Timor, providing a local perspective on news and events.
Our development teams are constantly creating new experiences for our customers.